The stats about the growth and success of the craft beer industry are the things business legends are built upon. From its humble beginning only a few decades ago it is a true marvel to witness what the army of passionate craft brewers has created. According to the Brewers Association, craft brewers in 2016 accounted for 12.3% of U.S. beer sales.
What? Wait? You mean 87.7% of the market is still served by non-craft brewers?